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KLAR LABS
Client
KLAR LABS
Category
CPG, Wellness
Work
Branding, Creative, Strategy
Challenge
Launching a new wellness beverage in a crowded, highly competitive market with a limited budget required a strategy that was both educational and engaging. Klar needed to differentiate itself from traditional energy drinks by introducing consumers to nootropics while building brand trust, awareness, and demand from day one.
What We Did
Brand strategy & positioning
Commercial + content production
Influencer marketing campaigns
Retail + DTC launch support
Social + digital media strategy
Pop-up activations
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